The decision this solves
Which embedded finance products to build, in what order — or whether to build any at all.
Who it's for
Founders and executive teams weighing embedded finance against other roadmap bets.
Questions we answer
- Is payments, lending, cards, or something else the right first product for our vertical?
- What is the realistic revenue range for our volume and stage — and what would the board need to see?
- Should we launch on a partner model or go deeper — and when does that answer change?
What it covers
- Revenue potential by product — payments, lending/BNPL, cards, payroll/EWA, insurance, BaaS — for your vertical and GMV stage
- Sequencing: what to launch first and what depends on what
- Build vs partner vs white-label tradeoffs
- The board/exec narrative with defensible numbers
How the engagement works
A focused strategy sprint: working sessions with the executive team, analysis of your volume and customer data, and a written recommendation. Exact scope is agreed on the first call.
What we'll need from you
- Processing / GMV volume and customer-count basics
- Current pricing and any existing payments, lending, or card arrangement
- Roadmap constraints and team capacity
What you leave with
A prioritized embedded finance roadmap and the case that gets it funded.